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Email Marketing CTA

Last updated on Aug 28, 2025

Why is adding Calls-To-Action options in your newsletters important?

When creating a newsletter or email campaign, you should always include several next-step actions for students to take, a.k.a. calls-to-action (CTA) links/buttons.

With Karmasoft, every product and class you sell online has a unique shopping cart URL, allowing you to add direct buttons to your specially promoted items.

Finding Your Product Shopping Cart URL

Navigate to: AssetsProducts, click on the image of the product/package you want to open.

At the lower part of the screen, find and copy the shopping cart URL:

Finding Your Workshop URL

From the schedule page, click the workshop icon. Open the workshop details page.

For One-Day workshops.

  1. On the lower part of the screen find and copy the Workshop Book URL

For Multi-Day workshops.

  1. Navigate to the Summary

  2. On the lower part of the screen find and copy the Workshop Book URL